Discover why Licensing Matters to you.

We extend, develop and design to leverage the power of brands, through innovative licensing approaches, clever use of consumer insights and product, retail and creative solutions.

Sales & Retail Forecasting
Brand Extension Strategy
Product Development
Two-way Licensing Management
Licensee Prospecting & Negotiation
Creative & Marketing Services
We Go Beyond Licensing, To Unlock Brand Equity.

Connecting brands and licensees through strategic consultancy, to create powerful opportunities.

Our Clients

We’re fortunate to work with well-renowned clients across the globe. Our consultants have experience in many sectors.

Our Locations

We offer a full 360-service, as needed, by our clients, and have 8 offices and 4 creative hubs located in key markets.
The Licensing Matters Global HQ is located in Hong Kong.

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The Licensing News That Matters.
12 February 2021We Unlock the Prestigious Tradition and Iconic Designs of Harvard University.
Unlock the potential of a prestigious tradition and explore iconic designs by becoming a licensee...
09 February 2021HK Tramways Appoint Licensing Matters Global as Licensing Agent.
LMG signs to represent the world's largest double-deck tram fleet in operation, Hong Kong Tramways, Limited...
09 February 2021Licensing Matters to Exhibit at Licensing Expo Las Vegas 2021.
Licensing Matters Global to Exhibit at Licensing Expo Las Vegas this August. We're are delighted...
28 January 2021Beyond Supply Chain Compliance, A Sustainable Licensing Approach.
Beyond Supply Chain Compliance, A Sustainable Licensing Approach. Trademark Licensing has been excellent at not...